About

Daniel Eric Wilson is a Product Designer + Art Director specializing in crafting meaningful brands and experiences.

Daniel Eric Wilson is a Product Designer + Art Director specializing in crafting meaningful brands and experiences.

Overview

Hi, I’m Daniel — a product designer based in Walnut Creek, CA with 10+ years of experience building immersive digital products and intuitive web experiences. I bring a multidisciplinary background in UX, design systems, branding, and illustration to every project, partnering with startups, enterprise teams, and mission-driven founders.

At Roblox, I helped evolve their design system and internal UXHub platform, collaborating across teams to align branding, documentation, and digital surfaces. Prior to that, I led product design at Omnicure MD, creating a telemedicine app for critical care clinicians that emphasized clarity, speed, and HIPAA compliance.

I’ve also launched scalable eCommerce and brand experiences for global companies like Pelican, Nutribullet, and Honeywell, as well as led end-to-end product strategy through my studio, Align Digital. These roles have sharpened my ability to turn business goals into creative, user-first solutions — balancing innovation with structure.

How I Work

I support founders shaping first concepts and help established teams evolve their digital platforms. Whether building design systems, creating sales-focused web flows, or crafting brand identities, I focus on outcomes: clean design, cohesive messaging, and elevated user experience.

Now

I’m open to freelance collaborations, full-time opportunities, or mission-driven creative work. If you're building something meaningful and want to make it beautiful, strategic, and impactful — let’s talk.

Skills

Below is a list of my current collaborative offerings

Product Design
Art Direction
UX Strategy
Design Systems
Web Design
Branding

Illustration

Visual Storytelling

Clients

Over the years, I have had the privilege of collaborating with a diverse range of clients, both small and large, from around the world. Here’s a selection:

Roblox
Omnicure
Nutribullet
Honeywell
WestEd
The Bill Gates Fundation

Adidas
iCabinets
Wildfox

@ 2023 Daniel Eric Wilson

@ 2023 Daniel Eric Wilson

@ 2023 Daniel Eric Wilson